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Eric Li
Associate Professor
Faculty of Management
COVID-19 Research Area(s)
Economics & Business, Epidemiology & Public Health, Food & Nutrition, Healthcare Delivery & Policy, Social ImpactsCollaborators Sought
Academic, Community, Government, Healthcare, Industry, Non-profitAreas of collaboration interest
Rural health, food system, consumer behaviour, corporate citizenship, technological innovationResearch Specializations
I am interested in examining the disruption of supply chains (food, health services, pandemic supplies) in rural and remote communities during the Covid-19 pandemic. I am also interested to investigate the changes in consumer behaviour and corporate responses during the pandemic. Panic buying, hoarding are some of the extreme consumption behaviours we witnessed during the pandemic. I am interested to work with local governments, non-profit organizations, and businesses to explore innovative solutions and programs to ensure residents in remote and rural communities received enough support during the Covid-19 pandemic.